A new form of activism is taking place. Inside of many homes, offices and even playground we are witnessing the emergence of a savvy and conscious effort by families everywhere to positively impact the world. How are they doing it? They are doing it through informed choices in the grocery stores, in the movie theater, in the garage, the office and the playground.
Informed choices matter!
Let us look at how a simple informed choice such as local buying is positively impacting families and also our planet.
Local buying promotes community
Our community is closer than you think especially when we buy from local producers. We get the added value of knowing where our food is coming from and we also know the “face” behind the brand. It is a beautiful thing to know those who are supplying us with the food that sustains our life. Our sense of community is enhanced with the knowledge that our supplier is also our advocate. The openness, transparency, and sense of community is invaluable. Knowing that your food is organic, local and that your dollar is being used to support your local economy heightens our feelings of community.
It is great for the bottom line
When we buy local, the money stays close to home and is reinvested within the community and local economy. Our money actually circulates in a loop that sustains the very community you live in. Buying locally creates jobs in our communities and builds strong community-business relationships. Local businesses are far more likely than big-box companies to use community service providers and donate to local non-profit organizations. There are many benefits to buying locally, and it’s not all about the bottom line.
Local is helping to reduce our carbon footprint
Buying local is also a great way to reduce carbon footprint. Jet lagged food carbon heavy because transporting food requires petroleum based fuels as well as many of the fertilizers on the market. Food that is grown closer to home requires less refrigeration, less processing and as a result less transportation related emissions.
Another choice that is positively impacting our planet is reducing food wastage.
Besides being a waste of money, time and energy, unused food that ends up in landfills is one of the main sources of greenhouse gases. The city of Toronto is a great example of the impact of food waste on a city. In Toronto, single-family households discard about 275 kilos of food waste each year (although that city’s expanding composting program captures about 75 per cent of that). That means one in four food purchases still ends up in the garbage. (Toronto taxpayers spend nearly $10 million a year getting rid of food waste that’s not composted.) Just by reducing food waste we reduce our greenhouse gas emissions and we also save money by not throwing away food. By simply learning to plan better and sharpen our food storage ability we are helping to reduce the release of methane gas in the atmosphere and of course we are saving a considerable amount of water that is used to grow our food.
The F.U.E.L. movement is a form of activism that is gaining traction around the globe. What is most encouraging of all is that this movement is grassroots, it is free of corporate manipulation and totally dependent on the will, the need and the desire of families who are making informed choices and positively impacting our planet.
Are you part of the FUEL movement?